Selfridges challenged studioexp_ to bring their innovative Stock Market concept to life in the prestigious Cornershop, on the ground floor of their iconic London store.

This dynamic retail space was designed to host a series of brand collaborations, including Sneaker ER, Vintage Threads, Handbag Clinic, and SOJO. Together with Selfridges, these brands offered customers the unique opportunity to trade in old footwear, clothing, or accessories in exchange for upcycled or repaired pieces. The project’s tight timeline posed the greatest challenge, but studioexp_ rose to the occasion. Through meticulous planning and unwavering commitment, the team delivered the project on time and within budget, ensuring a seamless launch for this forward-thinking retail initiative.